When you’re applying for a new job, your prior experience can play a huge role in whether you land the position. This can sometimes feel challenging for recent grads and young professionals, especially if you don’t have extensive work experience. But don’t worry—even if your background includes internships, volunteer work, or school projects, you can still provide a compelling answer to the interview question, “Tell me about an important project you worked on.”
In this guide, we’ll show you why interviewers ask about project experience, how to effectively discuss your role in past projects, and share sample answers that can help you impress hiring managers.
Why do interviewers ask about project experience?
Interviewers ask about project experience because it’s a great way to gauge how you apply your skills in real-life situations. They want to understand a few key things:
- Your work style: How do you approach tasks? Are you more collaborative, or do you prefer to work independently? Sharing your role in a project helps them visualize how you’ll fit within their team.
- Your problem-solving skills: Every project has its challenges. Interviewers want to know how you handle roadblocks, manage deadlines, and stay organized when things get tricky.
- Your initiative and leadership: Whether or not you led the project, did you step up when it mattered? They want to see how you took the initiative, guided others, or pushed the project forward.
- Relevance to the role: Even if your project experience comes from school or an internship, hiring managers want to see if your skills—like teamwork, communication, or project management—apply to the job you’re interviewing for.
How to answer ‘Tell me about an important project you worked on’
Focus on relevant skills needed for the job
Start by identifying the skills needed for the job you’re applying for. The best way to do this is by reviewing the job description and picking out key skills, such as teamwork, communication, problem-solving, or project management. Once you know what the employer is looking for, choose a project showcasing these skills from your experience.
Example:
If the role you’re applying for involves teamwork, choose a project where collaboration was crucial to success. If it’s a technical role, pick a project where you demonstrated relevant technical skills.
Pro Tip: Don’t feel limited by just formal work projects—class assignments, group projects, internships, or volunteer experiences are all fair game as long as they demonstrate relevant skills.
Describe your role and specific actions for the project
Once you’ve chosen your project, explain your role and the specific actions you took to contribute to its success. Interviewers want to hear what the project was about and how you approached it. This is your chance to highlight your leadership, initiative, or problem-solving abilities. Be specific and walk the interviewer through the steps you took, making sure to focus on your contributions.
How to structure it using the STAR method:
- Situation: Briefly describe the project context—what it was, why it was important, and what challenges you faced.
- Task: Explain your specific responsibilities in the project. What was your role? What were you tasked with accomplishing?
- Action: Discuss the actions you took to complete the project. Did you take the lead? How did you collaborate with others? What strategies did you use to solve problems?
- Result: Highlight the outcome. Was the project successful? When possible, try to quantify your results, such as improving efficiency by 20% or increasing engagement by 30%. (We will talk more about this in the section below)
Example:
“In my final year of college, I led a team of four students on a marketing project to increase brand awareness for a local non-profit. I was responsible for conducting audience research, coordinating social media efforts, and assigning tasks to team members. We developed a multi-platform campaign that resulted in a 40% increase in social media engagement over three months.”
Pro Tip: Emphasize your specific contributions. Even if you worked in a team, focus on what you did to move the project forward.
Highlight measurable outcomes and positive results
After describing your role and actions, focus on the outcome of the project. What did you achieve? Try to quantify your results with metrics, such as how much time or money you saved, how you increased engagement, or how the project benefited the organization. This helps interviewers see the direct impact of your work.
Examples of measurable outcomes:
- Did you meet or exceed goals?
- Did you improve efficiency or streamline processes?
- Did the project lead to higher engagement, sales, or customer satisfaction?
- Did your work result in any recognitions, awards, or praise?
Example:
“As a result of our marketing efforts, the non-profit saw a 40% increase in social media engagement and a 15% boost in event attendance. This not only increased their community presence but also helped raise an additional $5,000 in donations.”
Pro Tip: If your project didn’t have a quantifiable result, focus on what you learned or how it positively impacted the team or organization. It’s important to show that you contributed something valuable.
Common mistakes to avoid
- Choosing an irrelevant project: Make sure the project you discuss aligns with the skills and experience required for the job. Avoid talking about a project that has little to do with the role you’re applying for.
- Being too vague: Don’t give a generic answer like “I worked on a project where I was responsible for everything.” Be specific about your role, the steps you took, and the outcome.
- Focusing only on technical details: Even if it was a highly technical project, don’t forget to mention soft skills like teamwork, leadership, and communication. These are just as important to most employers.
- Downplaying your role: Avoid underselling your contributions if you worked in a group. Highlight what you specifically did to ensure the project’s success.
- Leaving out the results: Always explain the outcome of the project and, if possible, quantify it. A project with no clear result or benefit will make it harder for the interviewer to understand its impact.
Sample answers to ‘Tell me about an important project you worked on’
Example for a recent college grad
“During my senior year, I led a group project for my business management course where we were tasked with developing a marketing strategy for a local startup. I took charge of organizing the team, assigning roles, and overseeing the development of our plan. We conducted market research, identified target demographics, and created a comprehensive social media and email campaign strategy. I also handled communication with the client and ensured we met all deadlines. The result was a detailed marketing strategy that increased the startup’s customer engagement by 25% within the first month of implementation. This project honed my leadership and communication skills and gave me valuable experience in digital marketing, which I’m excited to bring to this role.”
Why this works:
This answer highlights key skills such as leadership, teamwork, and communication. It’s relevant to a variety of roles, especially in marketing, and focuses on quantifiable results that show impact. It also ties back to the skills needed for the job.
Example for a young professional
“In my previous role as a junior software developer, I worked on a project to redesign our company’s internal project management system. The team faced some delays due to technical issues, and I volunteered to lead a task force to troubleshoot the problem. I collaborated with the IT team to identify the bottlenecks, proposed a new system architecture to streamline the process, and led a few training sessions to help the team adapt to the updated software. As a result, the system became 30% more efficient, reducing project delays and improving workflow across the company. This experience reinforced my technical skills, project management abilities, and my ability to lead initiatives, which I believe will be valuable in this role.”
Why this works:
This answer is tailored to a young professional in a technical field and demonstrates leadership, initiative, and problem-solving. It provides clear examples of how the candidate took action and includes quantifiable results, making the impact easy for the interviewer to understand.