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Photographer Career Guide

What is a photographer?

A photographer uses a camera to create awesome pictures that can tell stories or capture important moments. Depending on what they like, photographers can focus on different things like taking pictures of animals (wildlife photography), traveling to cool places (travel photography), shooting models for magazines (fashion photography), or even capturing someone’s wedding day (wedding photography).

Duties and responsibilities

  • Taking pictures: Their main job is to snap high-quality photos using the right gear like cameras and lenses, and knowing the best ways to use light and angles.
  • Planning shoots: They set up everything needed for a photo shoot, deciding on locations and how the final picture should look.
  • Editing photos: After taking pictures, photographers spend a lot of time on a computer, making the images look perfect with editing software.
  • Organizing and selling: They also handle the business side, like making deals with clients and promoting their work to get more gigs, especially if they work for themselves.

Work environment

The place a photographer works depends on what they do. Some work in studios where they control the environment, while others might be outside in nature or at events like parties or sports games. The job can be physically demanding, sometimes requiring them to carry heavy equipment or get into tricky positions to get the best shot.

Typical work hours

Photographers’ hours can be all over the place. Some have regular hours if they work for a company, but freelancers or those covering events work whenever needed—even if that means early mornings or late nights, depending on what they’re trying to photograph.


How to become a photographer

Want to turn your passion for taking pictures into a career? Here’s a step-by-step guide to becoming a photographer:

Step 1: Learn the basics

Start by learning the basics of photography, like composition, color, and lighting. You can find tons of tutorials online or take a class to get hands-on experience.

Step 2: Get a camera

Next up, you need a camera. A DSLR is a good choice for beginners because it has lots of settings to play with, but mirrorless cameras are also great for starting out.

Step 3: Practice a lot

The best way to get better is by practicing. Use your camera as much as you can, trying out different settings and shooting in various conditions to see what works and what doesn’t.

Step 4: Pick a specialty

What do you love shooting the most? It could be anything from people (portraits) to nature (wildlife or landscapes). Focusing on one area can help you become an expert in that field.

Step 5: Study more seriously

While many photographers are self-taught, taking more formal courses or even getting a degree in photography can really polish your skills and help you stand out.

Step 6: Create a portfolio

Build a collection of your best work to show potential clients and employers what you can do. An online portfolio can also help you reach a wider audience.

Step 7: Market yourself

Now, it’s time to put yourself out there. Make a website, post your work on social media, connect with other photographers, and look for freelance opportunities. Entering contests can also earn you some recognition.

Step 8: Get accredited

Consider getting a professional accreditation. It’s not necessary, but it can make you look more professional and credible. Organizations like the Professional Photographers of America (PPA) offer certifications.


How much do photographers make?

Photographer salaries vary by experience, industry, education, location, and organization size. Factors like specialization in a specific type of photography (for instance, wedding, commercial, or nature photography), owning a private studio, reputation, and continual professional development can greatly impact their earning potential.

Highest paying industries

  • Aerospace Product and Parts Manufacturing: $79,130
  • Motion Picture and Video Industries: $75,680
  • Scientific Research and Development Services: $72,530
  • Computer Systems Design and Related Services: $69,370
  • Broadcasting: $57,190

Highest paying states

  • California: $84,520
  • New York: $78,710
  • District of Columbia: $73,096
  • Massachusetts: $64,110
  • Minnesota: $63,810

Browse photographer salary data by market


Types of photographers

Photography isn’t just about taking pictures; it’s about capturing feelings, moments, or stories. Here are some cool types of photographers and what they do:

Portrait photographer

Love capturing people’s smiles or serious looks? Portrait photographers take photos of individuals or groups, showing off their personalities. They often work at events like weddings or in studios for more formal shots.

Commercial photographer

If you’re into helping businesses shine, commercial photography might be for you. These photographers create awesome images for ads, brochures, and websites to help companies sell products or services.

Photojournalist

For those who like action and storytelling, photojournalists capture important events as they happen. They tell stories through their images, covering news and other significant events.

Nature and wildlife photographer

If you love being outdoors and have lots of patience, this type of photography lets you capture animals in their natural settings and beautiful landscapes. It’s perfect for nature lovers and adventure seekers.

Sports photographer

Got a quick eye? Sports photographers snap fast-moving sports action, catching athletes in the midst of their games. It’s all about timing and understanding the sport to capture those winning moments.

Fashion photographer

If fashion is your thing, imagine working with models and designers to create stylish photos for magazines, ads, or fashion shows. It’s all about creativity and keeping up with the latest trends.

Food photographer

For the foodies, food photography is all about making meals look mouthwatering. Whether it’s for cookbooks, menus, or ads, this niche requires an eye for detail and a love for cuisine.


Top skills for photographers

Being a great photographer involves a blend of artistic talent, technical know-how, business savvy, and great interpersonal skills. Here’s what you need to shine in the world of photography:

Artistic vision

To catch the eye and touch hearts with your photos, you need a strong sense of artistry. This includes noticing details, understanding colors, and using light to create mood and tell stories. This skill grows with practice and is key to making your work stand out.

Technical expertise

Photography is also about knowing your tools. This means mastering camera settings like shutter speed, ISO, and aperture, and keeping your equipment in top shape. After the shoot, editing skills come into play to polish your pictures to perfection.

Business smarts

If you’re planning to run your own photography business, you need to be sharp with marketing, managing finances, and dealing with contracts. Being good at the business side helps keep your creative work profitable.

People skills

Photography often involves working closely with people, whether they are clients, models, or other team members. Being able to communicate well and make people feel comfortable can make all the difference in getting natural and relaxed shots.

Patience and flexibility

The perfect shot often requires waiting for the right moment, which can test your patience. Being flexible and ready to adapt to changing conditions—like shifting weather or unexpected delays—is also crucial.


Photographer career path

Ready to chart your path in the world of photography? No matter your dreams, there’s a career route for you. Here’s a look at some popular options:

Going solo

Many photographers choose the freedom of working for themselves. You could focus on capturing special moments at weddings, working in a studio, or even specializing in commercial photography. The goal? Build a strong personal brand, gather a loyal client base, and create a reputation for amazing, unique photos.

Joining a media company

If teamwork sounds appealing, consider joining a media or publishing company. Starting out, you might work under an art director and alongside graphic designers. With experience, you could rise to a senior photographer or even become a photo editor or art director. This path lets you harness your creativity in a collaborative environment.

Teaching and sharing your passion

Love helping others learn? You might thrive as a photography teacher. Whether it’s teaching at a college, leading workshops, or guiding photo tours, this career path lets you share your skills and knowledge with eager learners while you continue to refine your own craft.


Photography is always evolving, and right now, it’s an exciting time to jump into this field. Here’s what’s shaping the world of photography today:

  • Technology making things easier: Advances in digital cameras and smartphones have made it easier than ever to get into photography. Social media platforms are also changing the game, letting them share their work with the world instantly, without needing expensive galleries or ad campaigns.
  • Software and drones: Cloud-based storage and editing software are making it simpler for photographers to manage, edit, and share their photos from anywhere. Drone photography is also on the rise, offering new perspectives and opportunities to capture stunning images from above.
  • More demand for digital content: As people consume more content online, there’s a growing demand for those who can create eye-catching images for websites, social media, and online ads. This shift is expanding job opportunities beyond traditional gigs to include all sorts of internet content creation.
  • Freelancing on the rise: Many are choosing to work freelance, valuing the flexibility it offers. This means they can work on different projects and manage their own schedules, which is a big plus for those who like to be their own boss.

Employment projections

Looking ahead, the U.S. Bureau of Labor Statistics predicts that jobs for photographers will grow by 9 percent through 2031, which is faster than average. This growth is driven by the booming need for digital media pros.


Photographer career tips

Find your niche

Understanding your specific area of photography, like weddings, wildlife, or fashion, is crucial. Dive deep into your niche by mastering the necessary skills, keeping up with trends, and really getting to know your subject matter. This specialized knowledge can set you apart from the competition.

Invest in the right gear

Quality equipment tailored to your niche can significantly improve your photos. Invest in the right cameras, lenses, and editing software. Keeping your gear well-maintained and understanding how to use it effectively can also boost your productivity.

Connect with clients

Client relationships are key in photography. Make sure you understand what your clients are looking for and strive to meet their expectations. Happy clients are more likely to recommend you, which can help grow your business.

Build your network

Joining organizations can provide networking opportunities, resources, and credibility. Here are a few to consider:

  • National Press Photographers Association (NPPA)
  • Professional Photographers of America (PPA)
  • American Society of Media Photographers (ASMP)
  • Wedding and Portrait Photographers International (WPPI)

Never stop learning

Photography is always changing, so it’s important to stay current. Attend workshops, take online courses, and read industry publications to keep your skills sharp and your ideas fresh. Participating in competitions can also challenge you and boost your profile.

Consider getting certified

While not mandatory, certifications can enhance your reputation and demonstrate your commitment to your craft. Certifications from respected organizations can make you more appealing to potential clients.


Where the photography jobs are

Top employers

  • Getty Images
  • National Geographic Society
  • Magnum Photos
  • Shutterstock
  • Associated Press

Top states

  • California
  • New York
  • Florida
  • Texas
  • Illinois

Top job sites

  • zengig
  • Indeed
  • LinkedIn
  • SimplyHired
  • Creative Hotlist

FAQs

What skills are necessary for a successful photography career?

Being a top-notch photographer requires a blend of creative and technical skills. An eye for detail, creativity, and a deep understanding of lighting and composition are all critical. In the technical realm, you’ll need proficiency in using digital cameras, photo editing software like Adobe Photoshop, and possibly even traditional film development processes. Good people skills can also bolster your career, as you’ll often work with clients and subjects of all types.

How do I build a portfolio as a beginner in photography?

Building a portfolio starts with taking lots of photos. Shoot in various settings and conditions to showcase your versatility. Over time, select the strongest images that best showcase your visual style and technical skills. It can be beneficial to include a variety of photo types, such as landscapes, portraits, and action shots. Digital portfolios are common, and having a well-organized online space to showcase your work can be a great way to attract potential clients.

What are the physical demands of being a photographer?

They often find themselves in physically demanding situations. They frequently need to stand or walk for long periods, and carrying heavy equipment is common. Some assignments might require physically strenuous conditions, like hiking into a remote location or navigating through crowded events. Adapting to these physical demands can be an asset in this field.

What type of training does a photographer need?

Formal education isn’t always required. Still, many obtain a bachelor’s degree in photography or a related field to develop technical proficiency and gain exposure to various photographic styles and techniques. Internships or apprenticeships can also provide vital hands-on experience. Beyond this formal training, continually practicing and experimenting with different techniques will help you evolve your craft.

What are the differences between commercial and editorial photography?

Commercial and editorial photography fulfill different purposes. Commercial photography typically involves producing images for advertisements or marketing materials to promote a product or service. Editorial photography, on the other hand, accompanies text in publications like newspapers or magazines. Its main purpose is to give visual context to a story rather than directly promote a product or service.

How important is post-production in photography?

Post-production, which involves editing and enhancing images after they’re shot, is a central part of the photography process. With tools like Photoshop or Lightroom, you can correct color, adjust lighting, remove unwanted elements, and improve overall image aesthetics. In many cases, the success of a photo hinges as much on the post-production process as it does on the actual shooting.

What is the role of a photography assistant?

A photography assistant helps a photographer with various tasks during a shoot. These tasks include setting up equipment, managing lighting, and helping with post-production work. Their role can also involve administrative duties like scheduling shoots, managing logistics, and liaising with clients. Working as a photography assistant can be a great way to gain practical experience and learn from a seasoned pro.

What are some common misconceptions about a photography career?

One common misconception is that they simply take pictures all day. In reality, much of their time is spent on business-related tasks, such as marketing, invoicing, and communicating with clients. Another misconception is that photography is an easy field to enter. The reality is that succeeding professionally requires a distinctive visual style, superb technical skills, knowledge of the industry, and the ability to market oneself effectively.

Is specialization in a particular kind of photography necessary?

Specializing can be helpful, as it enables you to develop deep expertise in a particular kind of photography, such as wedding, fashion, or landscape. This can make you more attractive to specific types of clients. However, too much specialization can also limit your opportunities. A balance is helpful – having a specialty to distinguish yourself but a broad enough skill set to cater to a range of photography needs.